Most people would opt for a Shared Web Hosting service if they are concerned about the costs and if they are just starting out. A shared web hosting service is one which provides for multiple sites. Essentially many websites 'live' on one server which is connected to the internet, just like multiple tenants live on one apartment building. The websites that share the server share in the cost of maintaining the server and ensuring that their sites are secure, which means lower cost for each web site.
How to keep the hosting industry's growth is a substantial debate. Realizing the importance of this issue I can put in my thoughts into the discussion. Here are my suggestions and advice to new web hosting companies and especially for those who need to choose their new web hosting provider.
Not all Affordable Web Hosting companies offer unlimited amounts of e-mail addresses or e-mail accounts. If you are more than one person, a business for instance, you should consider web hosts that offer unlimited, or at least a lot more e-mail accounts than you need, to be sure you will not have to pay extra fees. You should also have a look on their web mail interface. Most web hosts offer web mail - but if it is poor, and you or other employees are traveling alot, you may want to reconsider your choice.
1 to 4 gigs on many modern servers, but that number is meaningless for you. Remember, you may be sharing that server with hundreds of other websites. Memory limits will become a problem when running a popular photo gallery, forum, or streaming audio/video.
Check out the web hosting company customer support. The quality often varies between hosting companies. All hosting providers claim to have superior customer support, but most of the time; this is just not the case. You might want to contact current and past customers, and ask about their experiences. Most Shared Web Hosting UK hosts have community forums and online support options. Check these out as they may give you some insight as to the quality of the support you may receive.
There are other TLD's that are Global such as .com and .net and these tend to bee used by people or businesses who require a global presence. Of course this will also make them very sort after and extremely valuable.
Finally, we have the hosting that is based on the operating system. Two of the most popular ones are Unix and Windows hosting. There are good and bad on both hosting and users should choose according their expertise because each will have different technical abilities in order for the users to run it well.